Increase the value of your conference by considering an event series format which creates events that are linked together from an attendee experience through one single login throughout the series.
This event format reduces virtual fatigue by re-structuring your two-day event into 4-half-day events, and extends the value of your conference over a longer period of time. Adding a post-event VOD feature continues to extend the life of your conference and attracts additional registrants that could have missed the opportunity to join live.
Data shows that attendee time-in-event is more consistent in this format with full participation throughout the event.
Create a customer journey for a multi-day event through an event microsite that’s full of functionality, gated for registrants, and simplified in navigation allowing attendees to easily move within the event from keynotes, to breakouts, speaker bios, partner or sponsor exhibit pages, and event agenda and resources.